You’ve probably heard about Private Label Rights if you do a lot of online marketing. If not, and you plan to build a business online, you should know what they are unless you have every intention of working your fingers to the bone.
In which case you don’t have a business, only a hobby.
Private Label Rights or PLR products are usually articles that you can do absolutely anything you want to and with.
Someone else has already done the research and writing for you. This is kind of like hiring your own writer only PLR groups typically allow the same articles to be purchased by a set number of people.
This allows the price of the articles to remain low while still keeping the competition to a minimum.
Other advantages of PLR Articles are:
- You can put your own name on the product as if it were your own. Even putting your name on it as the author.
- Package the product in whatever manner you want. If you just want to use the articles for your own website for content that’s fine. If you want to submit to article directories in order to drive traffic to your site, that’s ok too.
- You can combine it with other items you are selling to boost the cost of your product.
- Print it out and send it to your customers.
- Whatever you’d like!
Some programs require that you make significant changes to the articles before submitting to article directories or elsewhere but in the end, they save you a ton of work and for not a lot of money every month.
So if you’re struggling to find good content for your site, just look to a PLR group.
I’ll update this post in a few days with links to quality PLR sites 
As promised, here is a very high-quality PLR site.
Until next time!
Kristine
As with any other kind of business, Christmas is huge. It often puts brick and mortar companies in the black after being in the red the rest of the year and even though it’s not as serious for the online business, the amount of business you can get over the Christmas season is big!
But did you know that you should begin setting up this site now?
Whatever you have decided to do; whether it be selling candles, making jewelry, selling books, whatever it is, if you hope to have a big sales boost via your web site during the holiday season you need to start putting it together now.
If you don’t already have your domain name, get it and get hosting paid for. You can go to www.GoDaddy.com 
for both of these things.
If you’re stumped for a domain name, try nameboy.com.
All the best,
Kristine
Today’s post is going to be a quickie but a goodie…
Do you know when you registered your domain name? Was it last year? 2 Years ago? 5 Years ago?
Maybe you haven’t even registered that perfect domain name. If this is you, listen up.
When you register your domain, register it for at least 2 years. And when you do register it, get hosting set up ASAP – even if it’s the cheapest program you can find and get something up on your home page.
Not “Under Construction”
Not “Coming Soon”
Not “This website has been registered…”
You need something of value. Write a brief article about your site and why your website will be the best at whatever it is you do.
www.GoDaddy.com has very cheap domains that run $8.95 a year and hosting as low as $3.99 a month. So regardless of what you do, once you’ve settled on a domain name, get it registered for at least 2 years and then get something up on your home page.
Kristine
A couple of days ago I posted about having too many mistakes on your website and talked about what your site visitors were really looking for…for a refresher, go back and read about it.
I had a few comments that asked for a little more direction on what I meant than I gave initially. So here are the specifics on what you should and should not do on your website (this holds true for its interior pages as well)…
- Your visitors don’t know where to go. This is a case where you have so many links on your page that the visitor simply doesn’t know where to visit next. This page said it had the information they were looking for but they can’t find it anywhere and if you remember from a previous post, you only have a few seconds at best to keep their attention and if you lose it, it’s to the dreaded “back” button. So keep the links simple, with descriptive names and keep anything irrelevant off of the page.If anything, keep links separated and organized. For example, put links to “resources” in a table by itself so that it is segregated from the rest of the information.
- What is the goal of your page? What do you want the visitor to do? Click a link? Fill out a form? Be sure they know what they’re supposed to do once they get there.
- You are not there to impress anyone with your design skills. The “latest and greatest” navigation will not do you any favors with your site visitors. Keep it off of your pages.
- Keep graphics to a minimum on a page unless it’s for your family and your using your site to share photos. A few key images here and there to help with your page content is fine but leave the big stuff off of the page.
- No way to contact you. If someone is interested in your product or service, do they know how to contact you? What if they don’t want to use the form on your page? Do you offer a telephone number they can call?
- Misspellings!!! This is a big one – nothing says “unprofessional” like a misspeled wrod.
- Frames. Don’t use them period. They practically scream “Hey! Look at me! I don’t know what I’m doing!”
I could go on and on but will leave the details to a very well known professional known as Jakob Nielsen. He lives and breathes proper web site design and has published a fantastic book called “Homepage Usability – 50 Websites Deconstructed” and you would do well to read it and follow in its footsteps.
If you’d like some samples of bad sites, here’s a particularly bad one at http://www.tanzschulebuck.de/
For an overall idea of what other kinds of bad design are out there, visit the Web Pages That Suck website.
All the best,
Kristine
