I receive many newsletters on a daily basis as I’m sure you probably do too.
Some of them really surprise me though. Not with the new and impressive information that they provide but with the sheer ignorance of what is published!
Today, I received some information about search engine optimization which is of course, right up my alley, so I thought I’d read this particular article. This person had also been “featured” by two very major publications (which in my opinion is either completely false or the publications just didn’t know better – my guess is the latter).
But as I read this article, I was in total and complete shock!
Not only did this person recommend creating doorway pages – which are pages created strictly for the search engines and not for the site visitors, but they also suggested that when you finished with these pages, you submit these pages to the search engines!
Not only is submitting your pages to search engines completely unnecessary, but this person was recommending that you submit your “doorway” pages to them.
What probably upset me the most was that this person was being touted as an “authority” on the subject of search engine optimization.
Never, ever create your website or webpages for a search engine. Always create them for the site visitor. And you don’t have to submit your website to the search engines. All you need to do is find another website who is already listed in Google link to you. Your link will get followed naturally and your site will then get searched and thus indexed.
All the best,
Kristine
P.S. Don’t forget, we’re moving our blog to the Be-a-WAHM.com website beginning on December 1st, 2006. Don’t forget to visit us there!
P.P.S. In a couple of weeks, the search engine optimization guide will be released. This however, is not your typical SEO guide. This one actually shows you how to do it and gives you checklists and charts to help you along the way!